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DAEIDA: HISTORY OF A NAME
Daeida Magazine is named in honor of Mrs. Daeida Wilcox Beveridge, the woman who gave Hollywood its cinematic
namesake.  Legends recount a train trip back east in the 1800's and of a particular encounter en route between Daeida and
a fellow passenger who enchanted her listener with the tale of an idyllic home called "Hollywood," near Chicago.  Upon
returning to Los Angeles, amongst the bags and parcels of her recent travels, Mrs. Beveridge carefully unpacked that magic
word - Hollywood - and bestowed it to the world outside her windows on Prospect Avenue.  In the spirit of her inspired style,
our magazine is named for her.
DAEIDA: HISTORY OF A MAGAZINE
Founded in 2006 by David Ybarra, Daeida Magazine began as a quarterly publication (4 issues per year) in its first year and
became bi-monthly (6 issues per year) before it evolved to its present monthly cycle (12 issues per year).  

A full-color glossy print magazine, Daeida maintains a commitment to exclusive in-depth interviews and exclusive full-page
photographs of the fascinating pioneers, artists and icons we feature in each issue.  With an emphasis on women, veteran
entertainers & contemporary stars are the focus of each issue past and present.

Printed on genuine movie poster paper and packaged in an archival plastic sleeve with thick cardboard backing, each
issue of Daeida Magazine is more than a contemporary coffee-table publication; each issue is a "collector's item" cherished
by fans and enjoyed by readers worldwide who appreciate content-rich conversations
with and gorgeous big images of
their favorite stars of yesterday and today.   

Based in the heart of Hollywood, California, Daeida Magazine is truly penned, photographed and printed - passionately - in
the city that inspired the very lady who inspired our magazine's name.  

Our motto is and continues to be:  "Hollywood's People, Passions and Its Past Are To Be Found Always in Daeida."
F.A.Q : DAEIDA TRIVIA
Q: Who or what is “Daeida?”
A:  Daeida Wilcox Beveridge (1861-1914) is whom our magazine is named for. In short, she is the woman who coined the
name “Hollywood.”  

Q:  How do you pronounce Daeida?
A:  We’ve heard it said a few interesting ways including “day-DAH” and “day-EE-dah.”  The old-timers have us convinced
however that her name is pronounced “die – YEE – dah,” so that’s how we say it.    

Q:  Who was your first cover girl?
A:  Sophie B. Hawkins (2007)

Q:  Who was your first male cover?
A:   Tab Hunter (2008)